RESEARCH WORKSHOP

Critical Web Research with MicroSurfer

Overview
Advanced research skills are critical to success in a range of businesses but there are very few places one can go to gain the skills needed for advanced research. 

This two-day, hands-on workshop is for professionals who use the Internet on a regular basis and want to take their research skills and tools to a whole new level of effectiveness. Exploring little known techniques and resources we embark on a new look at web research and how to make it more efficient and effective for a variety of tasks. Participants learn how to get more of what they want, less of what they don't want and to do it faster than ever before possible.

This is not a rehash of the same old research techniques that are all too familiar to professional researchers. We only briefly touch on the basics and ninety-percent of the workshop covers entirely new material offering a fresh approach to acquiring information on the web that yields better results in a fraction of the time.

Taught with numerous examples and leading edge software tools available nowhere else, this workshop gives information professionals the skills and resources that they need to be massively productive when using the web in a variety of tasks.

Topics Include  

Different types of research and which resources are best for each
The dimensions of time, geography and topography  
How webmasters skew search results
Authority, bias and reliability 
Information gravity
Specialty searching  
URL interpretation  
Surfing around a resource  
Narrowing and expanding results 
Creating a personal portal
Tapping into the deep web
And much more  

Audience
This training is designed for professional researchers and those who use the Internet for research on a regular basis. Because people arrive at online expertise from different directions there are no formal prerequisites required for this course. However, attendees should have a firm grasp of the basic techniques of Internet research and feel comfortable conducting research on the web in a variety of areas.

Your Instructor
David Bernstein has been doing online research for 20 years and writing software for 25 years. A noted speaker and presenter, he founded The MicroSurfer Company, whose flagship product, MicroSurfer, was first released in 1998 as a powerful web research tool that is continually being improved. He has been responsible for developing innovative software that drives leading econometric and financial firms. He has over a decade of experience "preaching what he practices" as one of IBM's top technical instructors where he has personally trained over 3,000 individuals achieving one of the highest satisfaction ratings in the history of the company. David is a dynamic presenter and passionate about Internet research, drawing on his extensive studies in research technology and Internet development.

Contact us for pricing and availability.